The FCA's Consumer Duty has placed a greater emphasis on how advisers communicate with their clients. The focus is on clarity, engagement, and ensuring clients genuinely understand and make fully informed financial decisions. At Money Alive, we're seeing this development first-hand as advisers' usage of our Money Alive Office product reaches record highs.
In February 2024, Money Alive Office experienced its highest-ever usage. Advisers distributed over 12,500 videos – double the figures over the same period last year. This surge demonstrates the commitment of advisers to provide clients with the best possible understanding experience, aligning perfectly with the FCA's vision.
Our data highlights a growing focus on Equity Release and Pension Drawdown. Advisers are using Money Alive Office to guide clients through these critical retirement planning decisions. In response, we are actively developing new box sets on topics like Investment Risk and Sustainability. This will ensure that Money Alive Office becomes an even more comprehensive solution for addressing key areas of financial advice.
Money Alive Office provides advisers with a suite of expert-written, visually engaging video box sets. These cover essential topics including:
Our videos and viewer experience incorporate behavioural insights from the FCA's "Smarter Communications" guidelines.
At Money Alive, we are committed to supporting advisers navigate the evolving regulatory landscape. If you're exploring ways to enhance client communication and meet the standards of the FCA's Consumer Duty, we invite you to explore Money Alive Office.