Last revised: 08.03.2024

Cookie Policy Overview for this site

Welcome to the Cookie Policy for Money Alive's corporate site, accessible directly at www.moneyalive.co.uk. This policy is tailored specifically for our corporate website, which serves as an integral tool in our sales and marketing strategies. It facilitates engagement with current and prospective clients, supporting our efforts in lead generation, customer education, and service promotion. Please note that this policy applies exclusively to the corporate site and does not extend to our SaaS platform or any other digital services provided by Money Alive, each of which adheres to its own set of policies. Here, we aim to detail the cookies we use on this corporate site, their purposes, your management options, and the legal basis for their use, ensuring a browsing experience that respects your privacy and data protection rights while aligning with our sales and marketing objectives.

Understanding Cookies on this site

Cookies are small text files placed on your device when you visit the Money Alive corporate site. They perform various functions, from enabling fundamental site operations to storing your preferences and personalizing the content provided to you. This enhances your interaction with our site, ensuring that we meet our sales and marketing goals by providing content that is relevant and engaging to you.

Types of Cookies and Their Purpose on this site

• Necessary Cookies: These cookies are crucial for the basic functions of the website and the website will not work in its intended way without them. They ensure security and accessibility, forming the backbone of our website's operation. These cookies do not store any personally identifiable data.
• Functional Cookies: Help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedback, and other third-party features, enhancing the functionality and user experience of our site in support of our sales and marketing efforts.
• Analytics Cookies: Used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc., offering insights that drive our marketing strategies and website improvements.
• Performance Cookies: These cookies are used to understand and analyze the key performance indexes of the website, which helps in delivering a better user experience for the visitors by ensuring high performance and fast loading times.
• Advertisement Cookies: Utilized to deliver visitors with customized advertisements based on the pages they have visited before and to analyze the effectiveness of the ad campaigns. These cookies are key to our digital marketing strategies, ensuring that we reach the right audience with the most relevant marketing messages.
• Others: Other uncategorised cookies are those that are being analyzed and have not been classified into a category as yet. These will be assessed and categorized appropriately in due course.

Legal Basis for Cookie Processing on this site

Our use of cookies is based on the following legal foundations:

• Necessary Cookies: Operate on a legitimate interest basis, crucial for ensuring the website's functionality and security.

• Functional, Analytics, and Advertisement Cookies: Require your explicit consent, with detailed explanations provided to inform your decisions.

Managing Your Cookie Preferences

When you first visit our website, a consent banner provides you with clear options regarding the use of cookies on our site. This banner is designed to ensure that your consent meets the GDPR standards, being:

• Freely Given: You have the complete freedom to select your cookie preferences without any pre-selections influencing your choice.

• Specific and Informed: Detailed explanations accompany each cookie category, allowing you to make informed decisions.

  Unambiguous: The consent process is straightforward, with distinct actions for expressing your preferences.

The banner presents you with three distinct choices to manage your cookie settings:

• Manage: Opens a detailed menu where you can specify your preferences for each cookie category—allowing granular control over the Functional, Analytics, Advertisement, and Other cookies based on your personal preferences.

• Reject: Enables only the essential cookies required for basic site functionality, ensuring minimal data processing and maximum privacy.

  Accept: Consents to the use of all cookies, offering you the full functionality of our website for the best user experience.

These options ensure that you can easily review and modify your cookie preferences, reinforcing our commitment to your privacy and control over your browsing experience.

Flexibility in Updating Your Preferences

• Cookie Settings Button: Located in the left-hand corner of our site, this button allows you quick access to adjust your cookie preferences directly from any page.

• Cookie Settings Link: Found within the footer of our website, this link offers an alternative route to revisiting and managing your cookie settings at your convenience.

Recognizing that your preferences might change over time, our website provides two convenient ways for you to update your cookie settings at any stage

Cookies Used on this site

Below, we've outlined the cookies used on Money Alive's corporate website, www.moneyalive.co.uk, categorized by type. Each table includes the cookie 'Name,' its 'Source,' 'Retention' on your device, and 'Purpose,' providing a clear overview of how we utilize cookies to enhance site functionality and security.

Necessary Cookies

Functional Cookies

Analytics Cookies

Performance Cookies

Currently, there are no cookies categorized under this section

Advertisement Cookies

Currently, there are no cookies categorized under this section

Other Cookies

Currently, there are no cookies categorized under this section

Your Rights Regarding Data Collected by Cookies

You possess specific rights over your data, including accessing, correcting, or deleting the information collected through cookies on our corporate site. We are committed to facilitating these rights transparently and effectively, ensuring that you feel informed and in control.

Updates to This Cookie Policy

This Cookie Policy for the Money Alive corporate website may evolve in response to changes in our practices, technological innovation, or legal requirements. We recommend regular reviews of this policy to stay informed about our cookie usage and our ongoing commitment to your privacy, especially as it plays a crucial role in supporting our sales and marketing initiatives.